FRESNO, CA – 3/28/2026 – Betts TPS partnered with ATRO Parts for an initial sponsorship at the 65th Lucas Oil NHRA Winternationals at Pomona Raceway.
ATRO has a full sponsorship with Shawn Reed Racing, and Betts TPS joined in as a cosponsor for this event. The sponsorship gave Betts TPS added visibility alongside ATRO Parts and Shawn Reed Racing during one of NHRA’s major race weekends.
Because the event was held in Pomona, it created an opportunity to connect with heavy truck customers in the region and receive announcer shout outs and added visibility for Betts TPS.
Two additional race dates will follow later this year.
For more information about Shawn Reed Racing, visit: https://www.shawnreedracing.com/